Short-form UGC for fitness, lifestyle and trade brands.
Short-form UGC for fitness, lifestyle and trade brands.
Short-form UGC for fitness, lifestyle and trade brands.
Short-form UGC for fitness, lifestyle and trade brands.
Short-form UGC for fitness, lifestyle and trade brands.
I’m a London creator building my first UGC portfolio. Ex-mixed martial artist, tattooed, on a motorbike, in the gym five days a week and on the tools during the day. If your product belongs in that world, I’ll film it like someone who actually uses it.
I’m a London creator building my first UGC portfolio. Ex-mixed martial artist, tattooed, on a motorbike, in the gym five days a week and on the tools during the day. If your product belongs in that world, I’ll film it like someone who actually uses it.
I’m a London creator building my first UGC portfolio. Ex-mixed martial artist, tattooed, on a motorbike, in the gym five days a week and on the tools during the day. If your product belongs in that world, I’ll film it like someone who actually uses it.
London
Based & filming
Ex-MMA
Background
Trades
Plumber & railway nights
Open
Taking first brand partners
London
Based & filming
Ex-MMA
Background
Trades
Plumber & railway nights
Open
Taking first brand partners
London
Based & filming
Ex-MMA
Background
Trades
Plumber & railway nights
Open
Taking first brand partners
London
Based & filming
Ex-MMA
Background
Trades
Plumber & railway nights
Open
Taking first brand partners
Hi, I’m Tom Flynn
Hi, I’m Tom Flynn
Hi, I’m Tom Flynn
Hi, I’m Tom Flynn
Hi, I’m Tom Flynn
I’m not an actor reading your script. I’m the customer your product is built for, holding it on camera.
I’m not an actor reading your script. I’m the customer your product is built for, holding it on camera.
I fought as a mixed martial artist, I’ve travelled a decent part of the world, I ride motorcycles, I’m covered in tattoos and I train five days a week. Right now I work nights on the London railway and spend my weekdays as a plumber. No crew, no studio hire, no three-week timeline: just me, my own kit and a product I’d genuinely use.
I fought as a mixed martial artist, I’ve travelled a decent part of the world, I ride motorcycles, I’m covered in tattoos and I train five days a week. Right now I work nights on the London railway and spend my weekdays as a plumber. No crew, no studio hire, no three-week timeline: just me, my own kit and a product I’d genuinely use.
Based
Based
London, UK
London, UK
Background
Background
Mixed martial arts, plumbing trade
Mixed martial arts, plumbing trade
Off camera
Off camera
Motorcycles, the gym, travel, tattoos
Motorcycles, the gym, travel, tattoos
Filmed
Filmed
Vertical 9:16, natural light, own kit
Vertical 9:16, natural light, own kit
Availability
Availability
Around night shifts and weekday trade work
Around night shifts and weekday trade work
How a booking runs
How a booking runs
01
01
Brief
Brief
You send the product and the angle you want tested. I come back with hooks before anything is filmed.
You send the product and the angle you want tested. I come back with hooks before anything is filmed.
02
02
Script
Script
Every hook agreed with you in writing first, so nothing is shot on guesswork.
Every hook agreed with you in writing first, so nothing is shot on guesswork.
03
03
Shoot
Shoot
Filmed vertical on my own kit: the gym, the kitchen, the workshop, or out on the bike.
Filmed vertical on my own kit: the gym, the kitchen, the workshop, or out on the bike.
04
04
Deliver
Deliver
Edited, captioned and exported for every placement. Raw files come with it.
Edited, captioned and exported for every placement. Raw files come with it.
Selected takes
Selected takes
Selected takes
Selected takes
Selected takes
Three samples filmed end to end on products I already use. No client work yet, so what you're watching is exactly what you'd get back from a brief.
Three samples filmed end to end on products I already use. No client work yet, so what you're watching is exactly what you'd get back from a brief.
Protein shake, kitchen to workshop
Scoop, blend, drink. Shot in my own kitchen and finished on the job, so you see the whole routine instead of a staged sip.
Optimum Nutrition creatine
Mixed at home, then straight onto the battle ropes. Ends with the tub back in my gym bag, where it actually lives.
Liquid I.V. hydration
Sachet into the shaker and onto the spin bike. Filmed mid-session, one take, nothing styled.
Formats I shoot
Formats I shoot
Formats I shoot
Formats I shoot
Formats I shoot
Eight formats I’m set up to film today. Tell me which one your brief needs and it gets shot in that style, in the setting that suits the product.
Eight formats I’m set up to film today. Tell me which one your brief needs and it gets shot in that style, in the setting that suits the product.
Unboxing
Box open, first look, first reaction, filmed the way it lands on my doorstep.
Unboxing
Box open, first look, first reaction, filmed the way it lands on my doorstep.
Unboxing
Box open, first look, first reaction, filmed the way it lands on my doorstep.
Unboxing
Box open, first look, first reaction, filmed the way it lands on my doorstep.
Unboxing
Box open, first look, first reaction, filmed the way it lands on my doorstep.
Testimonial
Straight to camera about a product I've genuinely used, no script-reading voice.
Testimonial
Straight to camera about a product I've genuinely used, no script-reading voice.
Testimonial
Straight to camera about a product I've genuinely used, no script-reading voice.
Testimonial
Straight to camera about a product I've genuinely used, no script-reading voice.
Testimonial
Straight to camera about a product I've genuinely used, no script-reading voice.
Tutorial / How-to
Step by step through the actual use, so nobody watching has to guess.
Tutorial / How-to
Step by step through the actual use, so nobody watching has to guess.
Tutorial / How-to
Step by step through the actual use, so nobody watching has to guess.
Tutorial / How-to
Step by step through the actual use, so nobody watching has to guess.
Tutorial / How-to
Step by step through the actual use, so nobody watching has to guess.
Get Ready With Me
Real routine, real timing: gym bag packed or kit on before a night shift.
Get Ready With Me
Real routine, real timing: gym bag packed or kit on before a night shift.
Get Ready With Me
Real routine, real timing: gym bag packed or kit on before a night shift.
Get Ready With Me
Real routine, real timing: gym bag packed or kit on before a night shift.
Get Ready With Me
Real routine, real timing: gym bag packed or kit on before a night shift.
Product Demo
Close on the hands and the detail, showing what it does rather than saying it.
Product Demo
Close on the hands and the detail, showing what it does rather than saying it.
Product Demo
Close on the hands and the detail, showing what it does rather than saying it.
Product Demo
Close on the hands and the detail, showing what it does rather than saying it.
Product Demo
Close on the hands and the detail, showing what it does rather than saying it.
Voiceover
My voice over your footage when you've got the visuals but not the delivery.
Voiceover
My voice over your footage when you've got the visuals but not the delivery.
Voiceover
My voice over your footage when you've got the visuals but not the delivery.
Voiceover
My voice over your footage when you've got the visuals but not the delivery.
Voiceover
My voice over your footage when you've got the visuals but not the delivery.
Hook Reels
Three to six openers off one shoot, so you can test which two seconds work.
Hook Reels
Three to six openers off one shoot, so you can test which two seconds work.
Hook Reels
Three to six openers off one shoot, so you can test which two seconds work.
Hook Reels
Three to six openers off one shoot, so you can test which two seconds work.
Hook Reels
Three to six openers off one shoot, so you can test which two seconds work.
Lifestyle B-roll
Cutaways from the gym, the garage and the road for you to edit into anything.
Lifestyle B-roll
Cutaways from the gym, the garage and the road for you to edit into anything.
Lifestyle B-roll
Cutaways from the gym, the garage and the road for you to edit into anything.
Lifestyle B-roll
Cutaways from the gym, the garage and the road for you to edit into anything.
Lifestyle B-roll
Cutaways from the gym, the garage and the road for you to edit into anything.
Thomas Flynn UGC
Thomas Flynn UGC
Thomas Flynn UGC
Thomas Flynn UGC
Thomas Flynn UGC
UGC content that feels native. Built to convert.
UGC content that feels native. Built to convert.
All packages include concept development, filming, editing, and one round of revisions. Organic usage on the brand's owned social channels is included. Paid advertising, whitelisting, extended usage, and raw footage are priced separately.
All packages include concept development, filming, editing, and one round of revisions. Organic usage on the brand's owned social channels is included. Paid advertising, whitelisting, extended usage, and raw footage are priced separately.
Service
Service
Starting Price
Starting Price
UGC Video
UGC Video
From £150
From £150
3 Video Package
3 Video Package
From £400
From £400
5 Video Package
5 Video Package
From £625
From £625
Raw Footage
Raw Footage
From £75
From £75
Paid Ad Usage
Paid Ad Usage
From +25%
From +25%
Whitelisting
Whitelisting
From £50 / 30 days
From £50 / 30 days
Custom Campaigns
Custom Campaigns
Available on request
Available on request
Reviews
Reviews
Reviews
Reviews
Reviews
Leave your review below — I'd love to hear your feedback!
Leave your review below — I'd love to hear your feedback!
Creative That Doesn't Look Like An Ad
Creative That Doesn't Look Like An Ad
Creative That Doesn't Look Like An Ad
Creative That Doesn't Look Like An Ad
Creative That Doesn't Look Like An Ad
UGC that converts like a friend's recommendation, not a brand pitch — cheaper, faster, and it actually beats agency creative on CAC.
UGC that converts like a friend's recommendation, not a brand pitch — cheaper, faster, and it actually beats agency creative on CAC.
We turn briefs into ready-to-run hooks in days, not weeks — tested against agency creative and proven to cut CAC significantly. Because it doesn't feel like an ad, people engage with it, comment on it, and buy from it. Fast turnarounds, real results, content that blends in and performs.
We turn briefs into ready-to-run hooks in days, not weeks — tested against agency creative and proven to cut CAC significantly. Because it doesn't feel like an ad, people engage with it, comment on it, and buy from it. Fast turnarounds, real results, content that blends in and performs.
“We tested against our agency creative for six weeks. The UGC beat it on CAC every single week, and it cost us ten times less.”
Maria Sanchez
CTO, Casa Meridian
“Briefed on a Monday, three hooks in our ad account by Friday. That turnaround is the whole reason we keep booking.”
Daniel Lewis
Head of Social, Howl Denim
“Genuinely could not tell it was paid. Our comments were people asking where to buy, not calling out an ad.”
William Johnson
Brand Manager, Fettle & Co
“The first two seconds are the only thing standing between your product and the scroll. That is the part I obsess over.”
John Lopez
Growth Lead, Nordvita
Instagram, launching shortly
Instagram, launching shortly
Instagram, launching shortly
Instagram, launching shortly
Instagram, launching shortly
The account goes live alongside this page. My YouTube channel is already up if you want to see what I'm filming in the meantime.
The account goes live alongside this page. My YouTube channel is already up if you want to see what I'm filming in the meantime.
Send me a brief.
Send me a brief.
Send me a brief.
Send me a brief.
Send me a brief.
Send the product, the offer, and what you want tested. I’ll come back inside 24 hours with hooks and a flat quote.
Send the product, the offer, and what you want tested. I’ll come back inside 24 hours with hooks and a flat quote.
© 2026 Tom Flynn. All rights reserved.
© 2026 Tom Flynn. All rights reserved.
© 2026 Tom Flynn. All rights reserved.